Genesis Hotels and Resorts Corp.

1.The basic purpose of our business is to manage standard, deluxe and first-class hotels, triple "A" resorts, condotels and full serviced apartments and to ensure guest satisfaction and owner's profitability.

2. Employee motivation is essential for the achivement of our basic business purpose.

3. Profitability is the main consideration for the permanence of our business. It is also the source of our company's ability to provide for the well-being of employees and satifcation of all stockholders.

4. The success of our business is measured by the level and growth of customer satisfaction and employee satisfaction, as well as the satisfaction of all stakeholders.

5. Our company's success depends on the quality of its leadership and management.

6. Our people is the most important asset of our business.

7. The effectiveness of our business depends on our organizational coordination and teamwork, communication, and personnel development.

8. Between the company and its employees, between supervisors and subordinates, and among colleagues -- commitment, respect, and loyalty must be mutual.

9. The viability of our business depends on our fairness in our dealings with our supplier's and distributors, the community at large and in our ability to meet our vigilance in the business pursuits of our managed-hotel.

10. It is the duty of our company to comply with all applicable laws and regulations wherever we operate, and to observe the standards of good corporate conduct in the various communities we serve.

11. Excellence is our company's way of life. Excellence in the quality and productivity of our enterprise, our operations, and our resources; excellence fair competition; excellence in innovation; excellence in human relations; and excellence in everything we are and in everything we do.